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Business Metrics To Grow Your Start-Up

Business Metrics To Grow Your Start-Up

But collecting, assessing, and using the perfect data can help us make smarter business decisions about our time, our finances, and our staff.

We have seen it with our successes. We will need to reach a point where we could handle our efforts – marketing channels, product characteristics, team hours as levers; once we push or pull one, we know what results to expect. To know about kpi metrics you can visit

We can not depend on luck this is going to be the only way to generate business growth systematic.

When you've got a business, you need customers. You want to obtain these customers and convince them to purchase your service or product. This is known as client acquisition and normally, it costs money. Advertising & Marketing prices are increasing day by day and investing in the incorrect marketing channel can badly affect the profit margins of your enterprise.

Let us say, you spent Rs. 50,000 on sales & marketing and got 10 new clients on board, so the average cost of acquisition will be Rs. 5,000. This is an overly simplified example. You should think about all the hidden costs like the salary of your sales staff, telephone bills, online bill, or any other cost that goes into making a purchase.

It's also possible that every client is paying different amounts for your service or product. Thus, use the term' average' to receive meaningful insights. In the above example, if the price of your merchandise is Rs. 3,000 and you're spending Rs. 5,000 to acquire new clients, you're making losses.